Our Story

BORN
TO RIDE.

We're not just a gear store — we're riders who obsess over every stitch, buckle, and impact rating, so you can focus entirely on the road ahead.

Our Riders

The Garage

Our Gear

The Team

Certified

Our Promise

50K+

Riders Equipped

800+

Products

15+

Global Brands

Years of Riding

2012WHERE IT
ALL BEGAN

Est. 2012 — Pune, India

FUELLED BY
PASSION.

MOTOCRAFT started in a small Pune garage — two riders, one workbench, and a shared frustration with overpriced, under-tested gear in the Indian market.

"We didn't want to just sell gear. We wanted to sell confidence — the kind that lets you push harder, knowing every layer between you and the road is doing its job." — Karan Desai, Founder

Today we carry 800+ products across helmets, jackets, gloves, boots, and accessories — all rider-tested before a single unit hits our shelves.

Why Choose Us

WHAT WE STAND FOR

Every decision comes back to one thing — keeping you safe and looking the part.

CE Certified Safety

Every helmet and jacket meets or exceeds European safety standards. No compromises on what matters most.

Fast Delivery

Orders before 2 PM ship same day. Pan-India delivery in 2–5 days with live tracking on every order.

Secure Payments

256-bit SSL, UPI, cards, COD, and EMI. Your data and money are always protected.

Expert Support

Our team rides. We give real advice on fit, use, and what gear works best for your riding style.

The People

MEET THE TEAM

Founder & CEO

Ex-national rally racer with 200,000+ km across India. Karan shapes every product decision from the saddle.

Karan Desai

Founder & CEO

Head of Buying

Priya travels to Europe twice a year to source gear tested on autobahns before it lands on Indian roads.

Priya Nair

Head of Buying

CX Lead

Rohan personally reviews every 1-star response. His obsession with service keeps our NPS above 87.

Rohan Mathew

Customer Experience Lead

Our Journey

MILESTONES

2012

The Garage

Founded in Pune with 12 SKUs, a folding table, and more conviction than capital.

2015

First Warehouse

Moved into a 3,000 sqft warehouse. Onboarded AGV, Alpinestars, and Dainese.

2019

10,000 Orders

Hit our 10,000th order. Launched same-day dispatch across 500+ pin codes.

2024

50K+ Riders

50,000 riders. 800+ products. 15+ brands. Still testing every single one.

Brands We Carry

AGV

ALPINESTARS

SHOEI

DAINESE

RYNOX

TCX

Ready?

GEAR UP.
RIDE FREE.

800+ products curated by riders, for riders. Free shipping over ₹2000.

Shop All Gear Contact Us

BORNTO RIDE.

FUELLED BYPASSION.